#1 Leading Rusher in NFL History, 3 Time Super Bowl Champion, Bestselling Author

A respected entrepreneur, bestselling author, and one of the most valuable personal brands in the sports-entertainment field — these are just a few of the ways to describe Emmitt Smith. His illustrious football career includes three Super Bowl championships as a member of the Dallas Cowboys and the honor of being the only player to have won a Super Bowl MVP, NFL MVP, and NFL Rushing Crown in the same season. Join Emmitt as he talks about adapting to change and overcoming obstacles, achieving goals, leadership and teamwork – while highlighting his journey as a football player, businessman, and even “Dancing with the Stars” champion.

Credit union leaders are dealing with unprecedented challenges. The labor market continues to be the tightest in decades as the unemployment rate hits a 50-year low, inflation is at a 40-year high, consumer confidence is plummeting, and many economists are anticipating a recession. Discover how some of the country’s most innovative credit union leaders are navigating these historical challenges and uncovering new opportunities in this lively panel discussion.

$211B in deposits has left the banking system — and $1T of all industry deposits have shifted from demand deposit accounts to hot CD money.  The urgent need for liquidity has created an ever-growing funding gap and dramatic margin compression where the delta between what credit unions are paying on deposits and what’s available in the market is the widest in modern banking history.   You’ll learn:

• What’s influencing the deposit frenzy and creating a real funding gap crisis.
• How you can offer 5% APY with an all-in funding cost of only 1.02%
• How you can avoid the hidden pitfalls of hot CD money.

Sponsored by:

Consumers are drowning in a sea of financial chaos. That uncertainty is creating confusion, complexity and conflict that leads to lack of trust. Today, ONLY 8% of millennials trust financial institutions with guidance. Find out how some of the country’s leading credit unions are building trust in a digital world and guide your members beyond the chaos. These are the same tactics other CUs are using to build their brand and generate 10x ROI.

The shift to online banking along with billion-dollar investments into digital solutions by the Big Banks has left CUs more vulnerable than ever. The solution: Don’t go at it alone. CU’s model of collaboration can turn transactional and impersonal vendors into partners to create a competitive advantage by increasing operational speed 4x faster … deploying resources more efficiently … and improving communication across stakeholders. Find out how to create healthy partnerships with the “right” vendors and determine cultural “must-haves” to better serve your members for years to come.

For many, lending is tougher than ever. Rates are at the highest point in 16 years. Yields continue to be squeezed. And non-interest loan income is declining. For others, such as American Partners FCU, they are finding unique ways to beat the competition without sacrificing rates. Find out how President/CEO Brian Bone is competing using 3 key tactics by offering real estate loan participations, partnering with other lenders, and structuring his loans for better yields.

Session repeats Thursday, 11:45 am – 12:30 pm.

As organizations aspire to be “Best Places to Work,” while balancing the bottom line, integrating DEI, and continuing to maintain relevance in hyper-competitive markets, they may overlook one key to helping them achieve all their goals while preparing for the future: Career path planning and internal employee development. In this 25-minute session, Jill Nowacki, President/CEO of Humanidei, will inspire you to look at your relationship with employee development and succession planning in a new way. She will leave you with practical ideas for improving employee engagement and leveraging talent in a way that prepares your organization for the future, positioning you as a workplace of choice in an ever-changing world.

Whether it’s a garden or a business, growth only happens when two things are in place: a nimble plan and the infrastructure to pull it off. Join technology experts Stef Luck and Maggie Chopp of Trellance for an exploration of the evolving infrastructure required to nurture a membership base in today’s volatile landscape. Learn what it takes to not only predict change, but also identify the best courses of action to weather that change. With data harvested from your “field” of membership, your credit union can deliver the kind of personalized, predictive guidance that establishes roots for lifelong relationships.

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The role of CFO is evolving dramatically. Find out how some of the country’s leading CFOs are playing critical roles in driving strategic growth, managing liquidity, tapping into non-interest revenue sources, managing M&A planning, negotiating a more complex regulatory framework, balancing the demands of members, managers and directors, and leveraging technology to better manage their CUs. This fast-fast paced and insightful discussion will reveal some of the innovative solutions emerging among CFOs today that you can apply in your CU.

It’s been two decades since we have seen a real cycle of inflation and high interest rates. Overall deposit market share in community financial institutions has been shrinking, interest costs are rising, long-time depositors are getting older, and the competition for future depositors is fierce. What does the future of deposit funding look like for your credit union? Find out as we explore how the sudden shift in monetary policy has caused cracks in the “banking” foundation and discuss new shifts in the business of “banking.”

Sponsored by:

Every financial institution wants to be there when a young person is ready to open her first credit card or get his first car loan. Consumers in the early stages of adulthood can be extremely profitable and presumably result in many more years of relational business.
Early affinity to a brand can lead to a lifelong relationship. “There’s lots of evidence that the brands you are emotionally connected to as a child you remain connected to as an adult,” says Rachel Geller, a partner and chief strategic officer at youth-oriented agency The Geppetto Group in New York. Consumers under the age of 25 present a host of opportunities for credit unions and banks both now and well into the future. Is your FI doing enough to attract this market? Learn the top ten things you can start today.

The rise of cryptocurrency is challenging many to re-think the role of money and why it has value. But instead of thinking about the risk and volatility around digital currency, Lamont Black says the real value of crypto currency is in the technology. The blockchain technology underlying cryptocurrency may ultimately reshape the payments ecosystem and financial institutions’ digital transformation strategy. Find out how CUs are responding to deposit outflows to crypto exchanges … the role of digital wallets … and what role crypto assets can play in their members’ financial well-being.

Take advantage of Ancin Cooley’s unique insights as a former examiner and now advisor to credit unions on one of the hottest topics today: risk management. As examiners shift their focus in the wake of the recent banking crisis, Ancin Cooley reveals how to mitigate risk while also preparing for your next exam review.

The most effective leaders share one critical skill: emotional intelligence (EQ). It is the one thing that is proven to help leaders recognize and solve problems among their teams. EQ is so important that a leaders’ IQ, technical and communication skills are virtually useless without it. Discover the 6 components (empathy is only one!) of EQ in Leadership that are needed more than ever to incite innovation, job satisfaction, and a positive culture within your credit union.

Credit unions are losing the reputation battle to banks and FinTechs. To compete, CUs cannot continue to rely on “the same old things” in a digital-first, service-now, on-demand environment. Find out how to meet consumers in-person or virtually when they need you most and create an intuitive, seamless experience … increase loan turnarounds … convert your branches into service and sales centers (not cash centers) … and reach more members “in the margins.” Discover how some of the country’s leading CUs are planning differently for 2023 and beyond as they rebuild their services so they are more relevant to tomorrow’s members. 

The topic of mergers and acquisitions is on the table in just about every CU boardroom across the country. NCUA even recommends boards to consider mergers as part of its strategic planning process. Join us for a lively panel discussion with some of the key players who have been involved in numerous credit union and bank deals to discuss the “if’s, why’s and how’s” of M&As. Get answers to your toughest questions including:

• What are the drivers of M&As since the pandemic?
• What are the most important factors in an effective merger partnership?
• What are the key legal and regulatory considerations that can either make or break a deal?
• What should be the principal focus for a successful merger?
• How do bank acquisitions fit into a CU’s M&A strategy? What strategies can a CU employ to acquire a bank?
• What can be done to enforce the provisions of a merger agreement when one CU no longer exists?
• What should you consider if you are a “buyer” or “seller”?

Sponsored by:

Best Practices for Transformational Leadership 

Known among CU leaders as an “edu-tainer” for delivering powerful and proven ideas in captivating presentations, Milton Hunt is prepared to equip directors and C-suite executives with the skills and mindset needed to lead your team and achieve exceptional results. Discover how to: 

• Inspire and motivate by creating a compelling vision and communicate it effectively.  

• Develop strong relationships with your team members based on trust, respect, and open communication.  
• Lead by example as a transformational leader. 
• Encourage innovation and creativity using proven techniques you can use right away with your team. 
• Develop leadership agility to help you navigate complexity, embrace ambiguity, and make informed decisions in dynamic environments. 

The secret is HOW to make these things happen in your credit union day-to-day. Find out the techniques that are working with some of the most effective transformational leaders today and begin to apply them with your CU. 

The secret to growing in a challenging economic environment is to focus on how consumers are feeling. Growth starts with you and your CU, and how you can turn those challenges into positive solutions for your members and prospects. What you say and how you say it matters! Get real-world guidance in this session as Mark Arnold leverages decades of marketing and branding experience working with CUs from $32 million to $1.8 billion. Take home:

• Top 3 strategies successful CUs are implementing to grow in 2023 and beyond.
• Quick wins you can implement to experience growth in second half of the year.
• Smart ways on how to invest your marketing dollars for maximum ROI.
• 4 effective tactics to sharpen your digital and omnichannel strategy used by some of the most successful CUs in the country.

The talent gap is forcing many CUs to fill the need for cybersecurity teams with remote personnel or even partner with 3^rd party vendors. The challenge is how best to manage hybrid teams that include a blend of internal and external experts? Find out CUs are defining roles and responsibilities … coordinating communication between all stakeholders … assessing risk and mitigation … managing incident responses … and monitoring and responding to threats in real time to help protect member data.

Two CEOs share their strategies for serving low-income consumers that helped generate sustainable and profitable returns to their CUs. Discover the tools you can use to tap into hidden, low-income designated markets.

What if you could create financial well-being for the community and your staff and recruit and retain more employees simultaneously? Find out how to leverage Impact Loans focused on relieving unexpected financial emergencies, paying down debt, and igniting a path forward to financial stability. Impact Loans are dignified for the borrower and sustainable for the organization. Join us in this eye-opening session as we build a sample program based on your credit union’s and community’s needs.

We’ve all left board meetings only to wonder what was accomplished. In this highly interactive session, communications coaches Keith Scott and Rebecca Klein of TALLsmall Productions will reveal how to maximize every minute. Often the agenda items that hijack the most time don’t belong in a meeting at all. The session will cover:

• Hacks for creating an on-time and accountability culture.
• How to handle off topic questions and steer people back on track.
• Ensure there is a measurable ROI for the time spent.

Everyone talks about data, but what exactly should credit unions analyze and how can that information be used to better understand member behavior – before problems occur? Join Janice Hollar in this eye-opening as she reveals the early-warning system her team recently created for the management team to make better decisions about deposit rates, loan pricing, inflows/outflows, and signs of stress.

As the first NCUA staff person to become a Board Member and Chairman of the NCUA, Todd Harper has a unique understanding of credit unions. Join us for Chairman Harper’s keynote address, Thursday, July 27, as he talks about his own leadership journey, NCUA’s regulatory priorities, and the outlook for credit unions following the most recent banking crisis, unprecedented interest rate hikes, and an evolving financial landscape. Find out how the credit union movement’s top regulator views the road ahead as he discusses the challenges and opportunities facing directors and C-suite leaders.

In this-drama packed session, speakers have just 2 minutes to present their one best idea that will have the biggest impact on CUs. But there’s a catch!

The speed of digital transformation has rapidly changed consumers’ behaviors and demands – and this evolution extends far beyond food delivery apps and entertainment streaming platforms. As technology advances, today’s consumers want and expect instant and on-demand financial services. This session will highlight the growing trends in this space including instant payments, digital lending and beyond. 

Sponsored by:

Today, banking is a broad spectrum, with many alternatives to traditional banking, promising convenience, more transparency, and more flexibility. Join this session to see how credit unions can beat out the competition by being true to your brand and core values, speaking the right message and reaching consumers where they are consuming media. We’ll be sharing proven strategies that have helped credit unions to grow in membership, deposits and loans an average of 50% while further engaging with current members and moving the needle toward a younger member age.

It is no secret that diverse leadership allows for greater diversity of thought, increase in innovation and achieving your goals. The more diverse your leadership, the greater the ability to relate to employees, clients, and prospective clients. Yet, diversity continues to be a challenge at many CUs, especially in the C-suite – and at mid-size and larger CUs. Simply adding a Chief Diversity Officer is not a solution!

In this session you will learn:

• The latest and most effective techniques in Talent Management & DEI.
• How workplace diversity in the C-suite can impact your CU across all departments.
• Practical strategies to improve efforts to diversify the C Suite to increase business success.

Amid the flurry of interest rate hikes and increasing speculation about an economic downturn, credit unions must find solutions to mitigate interest rate risk and offset the volatility in the market. Find out how one solution can help you add more auto loans profitably — and without taking on additional risk. In this session you will learn:
•  How 95% of CU are meeting their ROA targets.
•  Tactics to help reduce default risk among near prime borrowers.
•  And why relying on traditional FICO scores might be a mistake.

Sponsored by:

What if you could hear from CEOs such as Warren Buffett, Elizabeth Smith, Jim Collins, Charles Schwab and Sir Richard Branson on how they are solving one of the toughest challenges today? You can now. Join Brandi Stankovic as she reveals the strategies she learned from these and other CEOs (in and out of the credit union industry) about the tactics they use to recruit and hire top talent based on her new book, The Strategic MVP, 52 Growth & Leadership Tools from the World’s Top Executives.

In just one Week, Apple’s high-yield saving account generated $1 billion in deposits further underscoring how digital banks are the primary financial institutions for Gen Y and Gen Z consumers (our future!). One of the convention’s all-time, highest rated speakers returns to help you tap into fintech solutions and compete for the largest generation since the Baby Boom.

Sponsored by:

The recent banking crisis is filled with lessons learned for credit union directors, supervisor committee members, and CFOs. What went wrong before the crisis reached a point of no-return at banks such as SVB? At what point should the leadership have made adjustments to their balance sheets? What were the red flags – or even yellow flags? Find out what exactly led to the crisis by digging into the number. Plus, learn how are examiners are shifting their focus in the wake of the banking crisis. Emily Hollis reveals the top 5 strategies credit unions can apply to manage liquidity risk and interest rate risk using some of the same solutions they recommend as advisors to 75% of the nation’s $1 billion+ credit unions.

Session repeats at 11:45am.

By invitation only.

Sponsored by:

Intentional strategy is required to keep organizations relevant. But strategy without execution is simply well-intended conversation. It isn’t easy to take the first step and sometimes you just need to GSD or “Get Sh!t Done”! Join Susan Mitchell, CEO and Zach Christensen, Director of Mitchell Stankovic and Associates as they share what it takes to make things happen and how credit union industry leaders are putting ideas into action to make an impact! 

Discover how some of the country’s most innovative solution providers are giving credit unions a competitive edge as they demo their newest products and services. See for yourself how to…

• Turn account openers into deep and profitable relationships by helping members enroll in direct deposit and update default payment methods in seconds, adopt eStatements without logging in, retrieve member numbers online, adopt additional products, and more. Speaker: Ted Brown, Co-founder & CEO, Digital Onboarding.
• Strengthen community relations by working with Abrigo and offering members an easy online lending experience. Speaker: Kylee Taliadoros, Account Executive, Abrigo.
• Capture just 10% of the missed auto loan opportunities and earn $30,000+ interest income every month. Speaker: Matt Roe, Chief Revenue Officer, Open Lending.
• Leverage an industry-first, generative, AI-powered multimodal ChatGPT-like AI Assistant for CUs. Speaker: Bryan Purdy, Director of SE at interface.ai

Digital Onboarding, Interface.ai, Abrigo, Open Lending

Sponsored by:

DEI is on the lips of just about every CU executive and director today. But is the rhetoric really creating much-needed change? Discover how some of the country’s leading credit unions are creating real change in the C-suite, the board room and among their members – and generating bottom-line results in this open, no-holds barred panel discussion.

Produced in partnership with:

Although its market ranks among the top 10 poorest credit scores in the nation, Gulf Coast FCU continues to impress its peers and regulators with an auto loan portfolio that is 96% loaned out while keeping delinquencies under 1%. Find out how the credit union is achieving greater growth despite increased risk.

As staffing struggles continue, many organizations are turning to “smartsourcing” — the concept of retaining financial service firms to provide both front-end and back-end support. Find out how this new solution can complement existing teams, fill gaps, and open new revenue-generating opportunities. Learn how to evaluate providers across a number of metrics and see for yourself how other CUs are employing similar tactics to improve their operations and reduce labor costs.

Sponsored by:

In this session, Andie Dovgan, Chief Growth Officer of Creatio, and Matthew Pincoski, Director of Engagement systems at Ent Credit Union, will explore the significance of no-code automation for credit unions. It is no secret that credit unions must embrace innovative technologies to stay competitive and meet the evolving needs of their members. This engaging session will reveal how no-code automation platforms enable credit unions to automate member-centric workflows without technical knowledge at speed and scale. By leveraging no-code platforms, credit unions can streamline operations and drive efficiency. Andie and Matthew will discuss real-life use case of no-code automation at Ent Credit Union and its impact on its member experience.

Sponsored by:

The recent banking crisis is filled with lessons learned for credit union directors, supervisor committee members, and CFOs. What went wrong before the crisis reached a point of no-return at banks such as SVB? At what point should the leadership have made adjustments to their balance sheets? What were the red flags – or even yellow flags? Find out what exactly led to the crisis by digging into the number. Plus, learn how are examiners are shifting their focus in the wake of the banking crisis. Emily Hollis reveals the top 5 strategies credit unions can apply to manage liquidity risk and interest rate risk using some of the same solutions they recommend as advisors to 75% of the nation’s $1 billion+ credit unions.

By invitation only.

Sponsored by:

Be honest, are you doing the same thing day after day like the movie, Ground Hog Day? Or, are you living in The Matrix, wherein you can imagine what you want to achieve and create a world within your credit union that is continually evolving and improving? Find out how to better compete and inspire your managers and all your employees to join you on a journey in The Matrix that is purpose-driven, exciting and meaningful for your staff and your members. Discover how you can also create a spirit of continuous improvement and innovation by living in The Matrix and putting a stop to Ground Hog Day.

Session repeats at 2:30pm.

“You guys are more like a bank now!” That is not a compliment. That is a common refrain as CUs continue a long, slow decline in customer satisfaction scores and fail to meet members’ expectations. Banks now excel in most areas of customer experience compared to CUs, according to the latest results of the annual American Customer Satisfaction Index. The good news is that member data can show you how CUs can once again beat the banks. Learn the 5 key drivers to improve member satisfaction, leverage in-person experiences, and increase meaningful engagement with members digitally. Then, see how one CU is beating the banks and other CUs by exceeding members’ expectations immediately following this presentation.

Change should be never-ending. However, too many CUs see change as a beginning and an end. For credit union leaders to compete today, change should be constant. Find out how to overcome the greatest obstacles leaders and managers face when trying to implement change, the various roles you can play as a change agent, and how to become a more effective change leader. Learn how to harness change leadership with practical tactics to lead, influence, and inspire your CU.

Credit union members expect a lot from you, and you want to deliver. Recently, we have seen growing demand for seamless digital experiences for members to be able to explore and complete a variety of tasks through digital channels. Integrating (or embedding) opportunities and touchpoints within their journey is key to delivering on these expectations. In fact, the embedded finance market continues to grow rapidly, generating over $20 billion of revenue across payments, lending, banking and cards, with projections to expand to $51 billion by 2025. While this can welcome increased competition from non-traditional players, it also presents a tremendous growth opportunity for credit unions.  Learn firsthand how you can deliver a great member experience that can also help your credit union grow by embracing embedded technology available today.

Sponsored by:

Is your credit union posting your job openings where young people hang out? As we all fight over the same job candidates, how can your credit union cast a wider net to catch more high caliber employees? What steps can you take in the interview process to avoid hiring a psychopath? Once you have a good employee, how do you keep them? We’ll discuss the four things you must do to keep high quality staff and the four things you must avoid at all costs.

This fun, interactive presentation will not only have you laughing, you will walk away with steps you can take on Monday to begin winning the giant talent grab.

Leveraging Data: 10x the MX 

Credit unions have amazing member experience stories. They range from helping refinance debt to breaking a payday loan cycle to delivering meals and shoveling snow-filled driveways. This is no surprise because CUs are mission-based financial institutions that serve their members. The secret is scaling the member experience to 10x – and achieve a greater impact with your members and your ROA. Learn how some of the most successful CUs in the country are using data to: 

• increase member experience and satisfaction. 
• Improve organizational efficiency and processes. 
• empower your talent, boost satisfaction, and build a critical thinking and execution capability. 

Plus, every attendee will have access to the all-new 10x the MX credit union case study! 

To help reduce liquidity risk and diversify revenue streams, MSU FCU launched a separate business to invest in start-ups. Discover how this unconventional and other strategies are expected to help generate non-interest income that are less sensitive to rates.

Be honest, are you doing the same thing day after day like the movie, Ground Hog Day? Or, are you living in The Matrix, wherein you can imagine what you want to achieve and create a world within your credit union that is continually evolving and improving? Find out how to better compete and inspire your managers and all your employees to join you on a journey in The Matrix that is purpose-driven, exciting and meaningful for your staff and your members. Discover how you can also create a spirit of continuous improvement and innovation by living in The Matrix and putting a stop to Ground Hog Day.

You’ve seen the headlines: Banks Are Beating Credit Unions in Customer Experience. CUs often struggle to provide excellent digital service and in-person service compared to Big Banks. However, a few CUs stand out. Find out what one top-performing CU is doing day-to-day to create excellent experiences in all channels – and learn the winning strategies you can begin to apply in your credit union.

For DEI to be successful, it must consist of more than committees, trainings, and diversity hires. It must be systematically woven into the mission and vision of the credit union and that starts at the top – in the boardroom. Join attorney and retired credit union CEO Maurice Smith as he reveals how to create a culture of DEI among directors – and throughout the credit union. Find out:

• How your fiduciary duties as directors are connected to DEI.
• Why the risks every CU board faces can be minimized with sound DEI initiatives. This is a matter of survival for all credit unions.
• How screening for board candidates requires a focus on the credit union’s season and the composition needs of the Board.

The discussion will culminate with a focus on vision and strategy – the ultimate building blocks for a successful board.

With record low inventory, an aging housing stock, and decade high mortgage rates, homeowner’s are facing one of the most difficult housing markets ever.  As a result, many homeowners are now considering updating their existing home to accommodate their growing needs, instead of selling and moving to a new home.  The challenge, however, is a serious lack of options to finance larger home renovations.  Learn the same strategies other CUs are using to add over 3000 new direct members, with an average loan size of $180k, while enhancing their member experience and with a new loan type and renovation concierge service.

Sponsored by:

Although the NCUA and FDIC issued guidance in 2020 making it easier for people with criminal records to find employment in the financial sector, credit unions have been slow to adopt and implement these guidelines. This is likely due to fear and a lack of information.

The pool of candidates is too large and contains too many qualified applicants for credit unions to continue this practice. If your organization is truly committed to building the most qualified and strongest workforce, having a defined strategy to attract and evaluate these applicants is crucial. In this entertaining and information-packed presentation, you’ll learn the following:

• How bias impacts the hiring process of these applicants
• The top question to ask to decide whether a job seeker with a criminal conviction history is a low risk
• A framework for evaluating second applicants that lessens bias and provides legal protection for your company

Football phenom, Timothy “TA” Alexander, had aspirations of going to the NFL until a car accident left him paralyzed from the neck down and never able to walk again. Yet, during his physical rehabilitation he discovered what was most important was the nurturing of his mind and believing in one very powerful statement, “We don’t need it to be easy, we just need it to be possible.” In this inspirational and powerful session, you will learn how to:

• See problems as opportunities.
• Identify what you have that can you offer others
• Help others achieve their vision as leaders.

To help reduce liquidity risk and diversify revenue streams, MSU FCU launched a separate business to invest in start-ups. Discover how this unconventional and other strategies are expected to help generate non-interest income that are less sensitive to rates.

Everybody is talking about the power of artificial intelligence to take over the world – write our narratives, underwrite loans, deepen relationships and so much more. Heck, AI can even do the work for us! But… is that the truth? Can we turn over our most valued CU commodity, trust, to AI? Diverse industry thought leaders will debate why generative AI is good, why it is bad and how quickly it can get ugly without proper oversight and due diligence. You don’t want to miss this Underground event!

Moderator:
Brandi Stankovic, Principal, Strategic Advisory

Speakers:
Renee Sattiewhite, President & CEO, African-American Credit Union Coalition
Amber Harsin, CEO, CU Prodigy
George Estrada, Principal Strategic Advisor, Amazon Web Services
Ed Chuang, EVP & CIO, Logix FCU
Becky Reed, CEO, Lone Star CU (retired), Owner, Becky Reed as a Service

Bring your notes and the ideas you have collected so far from the sessions you attended at the CU Leadership Convention, and let’s begin to turn the best ideas into action. In this interactive exercise, you will determine the top 3 take-aways and begin to plan your implementation strategy.

While many in the U.S. watch the news reports of the bombings and atrocities by Russian forces in Ukraine and wonder what can be done, the Polish credit union foundation, Via Stella, is providing aid to Ukrainian war victims and refugees. Through a unique cooperative effort between American and Polish credit unions, the foundation is raising funding and resources to help provide ambulances, emergency medical equipment, housing grants, education materials for children, support for school lunch and breakfast programs, Ukrainian language lessons and much more for Ukrainian refugees forced to flee their home country and live in Poland. See for yourself how your credit union can help those who need it most.

CU Leadership Convention’s All-Time, Highest-Rated Speaker closes out the conference with his usual mix of humor and hard-hitting ideas as to what will make our credit unions successful.  Patrick Adams will share the most important lessons learned from his 47-year career in credit unions, but this will not be an old man, telling old stories, from old times.  No.  Patrick will weave the fibers of his many experiences, both professionally and personally, into a tapestry for success in today’s world. Plus, our Host and Chairman of the Convention, Dennis Sullivan, will conduct an interview that will be “must see” to conclude Patrick’s farewell address!